Building a world where lending becomes the new shopping.
Lender is about loving fashion in a way that's kinder to the planet through a tokens based clothes rental marketplace.
buy tokens from Lender subscription model
we help women express their style in a more responsible and less wasteful way as well as save money.
MVP built In the process of product market fit
Through tokens instead of cash we relieve the monetary burden off the experience allowing members to use it more often and save money.
NUW wardrobe UK, Clothefriendscom GER, Comn NL, PopSwap SWE.
extend your wardrobe by lending and borrowing clothes.
cheapest option - if members are lending they are gaining points making the experience free.
Women between 18-40, looking to change consumption habits that love fashion and shopping.
strategic partners, word of mouth, story telling and sharing.
ex: 10% 0f women in the UK prefer purchasing clothes from sustainable brands.
Live events, gamifiying the app through tokens rewards, referrals, word of mouth and influencer marketing.
