

Modernizing food distribution in Francophone Africa
Maad drives supply chain efficiencies to deliver fast-moving consumer goods to thousands of small shops. We are modernizing informal retail.
We buy food products from all major suppliers in Senegal and sell directly to thousands of shop owners, short-cutting the supply chain.
Shop owners face a fragmented supply chain that offers high prices, fluctuating availability, no one-stop-shop, and no delivery.
Maad offers a one-stop-shop for retailers to purchase goods from suppliers. We also offer fintech to retailers + analytics tech to suppliers
By creating a one-stop-shop where all products are available, we bypass nodes on the supply chain to save shopkeepers money
Pan-Africa: Chari, Wasoko, Trade Depot, etc In Senegal: Informal wholesalers
Maad offers a one-stop-shop for retailers to purchase goods from suppliers. We also offer fintech to retailers + analytics tech to suppliers
Befektetéssel vagy anélkül — az alapítók által megadott számok.
We need more visibility for the innovative work we're doing in Senegal, to drive successful future fundraising rounds and hiring.
Maad offers free and fast delivery. We have a digital ordering platform. And we offer more products + serve more end retailers than anyone
Small shopkeeper in Senegal selling essential goods. Typically makes $500-$800/ month and purchases $2,500/ month in supplies
Field team of sales agents to onboard all shops in Dakar, Senegal (20,000). Call Center to follow up via phone afterwards
30% of Senegal's GDP is spent on basic goods at small shops ($8b market). In Francophone Africa: A $100b market with 100,000s of small shops
The density of small shops in major African cities means we can literally visit every shop to onboard them to our distribution platform.