Tiddle.App
Tiddle app is an expert-based assistant for couples that guides you through simple activities to foster growth in your relationships
Business model includes a B2C freemium approach with subscription tiers-$19.99 for standard and $69.99 for premium monthly plans per couple
Miscommunication is the primary cause of relationship difficulties, a higher risk of depression, and emotional distancing among couples
Tiddle starts with a bot in Q4 2023 and launches an app with mood tracking by mid-2024, plus a recommendation system by year's end.
Tiddle offers an app combining customized relationship analysis, engaging progress gamification, and resources for improved communication
Paired, Between, Couple Game, BetterHelp, Happy Couple, Love Nudge
The product offers unique features like the Conflict Mediator, Relationship Status visualizer, and a personal development Roadmap
Tiddle stands out by allowing couples to navigate conflicts and enhance their relationships without needing a psychologist
Couples in conflict, couples in therapy, couples with different communication styles, couples interested in psychology, psychologists
Direct sales of Tiddle app functions to users and family psychologists
U.S. market for the app is $6.5B, targeting 39M adults aged 18-45 in relationships
The tools we plan to use include targeted and contextual ads, SEO optimization, CPA networks, and referral marketing
